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BAE Experience – Preparation – Practice Executive Media Training

About

Executive Media Training Professionals

We Are Media Training Experts

The BAE Executive Media Training team has experience in corporate communications, speech preparation, interview training, crisis management and media training for a variety of industries. Feel free to contact any of us directly to learn more about our media training services and programs.

Why Do You Need Media Training?

In the world of corporate communications and crisis management, it’s all about delivering the right messages at the right time. Our team of media training experts know exactly how to identify, define and refine core messages, so you and your spokespersons can communicate confidently and effectively.

Media Training Services

From media training 101 and crisis communications, to public speaking and presentations, our experienced media training team prepares clients through proven techniques, preparation and practice. We provide one-on-one media and public speaking training sessions, and we can lead media training classes and tutorials for groups of all sizes.

Clients We Service

BAE Executive Media Training has provided media training, presentation training and/or crisis communications counsel to hundreds of clients throughout the United States and around the world in the following industries:

 

Travel & tourism/Hospitality

• National and regional hotel chains (hotel general managers; senior corporate executives)
• Casino and gaming properties (senior corporate executives; chefs; property general managers)
• Individual resort properties (general managers; various business leads)

Agriculture and Biotech

• Business leads on wheat, soybean, corn and other crops; senior management

Food Service

• National and regional quick-service restaurants (general managers, regional leaders; senior management)
• National high-end chain restaurants
• Business-to-business food and food service companies (senior management)

Utilities and Energy

• Gas, coal (energy) and electric utility companies (senior executives)

Alcohol

• Global beer, wine and spirits companies (senior corporate executives; brand managers and country managers trained in the U.S., Europe, Africa and Australia)
• Craft brewers (senior executives, brewmasters, brand ambassadors, etc.)

Sports

• Professional athletes including NBA, MLB, NFL, PGA TOUR and NASCAR
• Professional sports leagues (senior executives)
• Division I college athletes and coaches

Retail

• National and global retailers (senior executives)

Health Care

• National health care companies and health care plans (CEOs of health plans; senior corporate executives)

Finance

• National Brokerage Companies and other financial services companies (financial advisors; senior management)

Law Firms

• Attorneys and their clients

Transportation

• National shipping and transportation companies (senior executives)

Non-profit Organizations

• Various

Services

Helping You Lead With Outstanding Media Training

Experience, Preparation
& Practice

Whether it’s corporate communication, a presentation, interview or crisis management, it all comes down to experience, preparation and practice. And that’s just what BAE Executive Media Training delivers.

Crisis Communications Planning and Management

“Crisis” is a scary word. The reality is that organizations must plan for every possible crisis scenario. The time to make decisions about what to say and who should say it is before the crisis strikes. BAE Executive Media Training works closely with companies and organizations to discern vulnerabilities and prepare you and your spokespersons to define key messages and protocols for every situation.

Media Training

Media training is a process that prepares executives to act as company spokespersons. This can mean training executives for their first media interview, or working with senior officers to refine messages and interview techniques for specific situations. It all comes down to preparation, practice and understanding the principles of effective communication. BAE Executive Media Training works closely with clients to develop and define key messages. Our media training sessions include a series of rigorous on-camera interviews and critiques to make sure clients are prepared for any media situation.

Presentation Skills and Public Speaking Training

Presentations and public speaking are often the highest pressure situations executives face. But these are also valuable opportunities that can define one’s career. Being trained, prepared and having the right message is critical. Once the message is perfected and the spokesperson is prepared, confidence grows. Whether for analyst tours, client presentations, employee briefings or other audiences, we help spokespersons craft engaging presentations, and teach them how to deliver a compelling message.

Team

Experienced Executive Media Trainers
Paul Byrne

Paul Byrne

Partner, Corporate Media Training Specialist

Paul Byrne is a media trainer with 15 years of experience working with corporate spokespersons in a wide range of industries and situations. He has prepared clients for corporate announcement and crisis situations in countries around the world including the UK, Italy, Ireland, Poland, Malta, South Africa and Australia.

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Mike Casey

Mike Casey

Partner, Corporate Media Training Specialist

Mike Casey has built a nearly 20-year career creating, protecting and enhancing the brand for his clients.
His key area of focus has been the development of mission-critical messaging and the training of company spokespersons to deliver the message. Mike Casey graduated from Vanderbilt University in Economics.

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Paul Ellen

Paul Ellen

Partner, Corporate Media Training Specialist

Paul Ellen brings more than 25 years of media training experience in consumer, corporate, hospitality, retail and sports marketing. He specializes in working with clients in message development and delivery for media interviews, analyst briefings and other presentations, sponsorship support, public speaking and crisis situations.

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 Jay Ariano

Jay Ariano

Communications Trainer

Jay Ariano spent 15 years as a television news anchor and award-winning reporter. Ariano has trained executives, officers and CEOs at a number of Fortune 500 companies. He also served as General Manager and Senior Vice President of business development at an Atlanta-based video public relations company.

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Why Media Training

The Right Message. The Right Time.
BAE_mediatraining

Our Approach to Media Training

We assume the role of media coach to make sure clients are prepared to deal with all facets of media interaction. We make certain they deliver the right messages at the right time, and in the right manner. Our process starts by defining the principles of effective communication, refining core messages and honing the delivery of those messages for any audience. We say “any audience” because that’s what we mean by media.
Whether it’s corporate communication, a presentation or crisis management, it all comes down to experience, preparation and practice. And that’s exactly what BAE Executive Media Training delivers.

In the world of corporate communications and crisis management, it’s all about delivering the right messages at the right time. Our team of media training experts help identify, define and refine core messages, so spokespersons can communicate confidently and effectively.

MEDIA TRAINING SERVICES

From media training 101 and crisis communications, to public speaking, interview preparation and presentations, our experienced media training team prepares clients through proven techniques, preparation and practice. We provide one-on-one media and public speaking training, and we also lead media training classes and tutorials.

What Sets Us Apart

We act as a resource to your communications team.
Paul Ellen, Jay Ariano and Paul Byrne of BAE Executive Media Training

Extensive Media Training Experience

Our staff includes award-winning journalists who are former anchors and reporters for major market television and radio stations. BAE Executive Media Training has not only trained hundreds of corporate spokespersons—we have also been the corporate spokesperson. This real-world experience is invaluable when it comes to coaching your spokespersons for any media or crisis situation.

Fresh Eyes
And Ears

Agencies and corporate communications professionals deal with the same topics and executives every day. While this is an effective way to understand the complexities and nuances of your business, it also makes it difficult to have a fresh perspective.  We evaluate situations objectively and let clients know which of their spokespersons are best prepared to handle media interviews.

Flexible & Scalable Training Services

When it comes to media training and preparing executives for crisis situations, there is the choice between large agencies or individual counselors. BAE Executive Media Training offers the best of both worlds. Because our staff and network of associates have such a diverse background in media training and crisis management, we deliver the experience of a large agency along with the personal attention and price you expect from an individual media counselor.

Contact

Located in St. Louis, Missouri and Atlanta, Georgia

St. Louis, MO // 314-737-1847

Atlanta, GA // 770-252-7759

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